$Literal Chen Jian has been used to people calling him "Uncle" Uncle "uncle," serves to show the context of the word-but this did not prevent him from easily online "fake" after the. "A lot of people thought we were an after the startup. "When he said, it is filled with pride of the quadratic elements mingle users.
Chen Jian specific programming code I do not know, but he is undoubtedly present VR circles a few can make products truly be born among the players.
Businessman Chen Jian
Southern Cantonese called businessman in particular boss, Chen Jian is a grounded air boss, commonly known as "boss".
Lei Feng network reporter in 51 of the man show, Firefly when they met Chen Jian, he was busy to show user of new products. Firefly the domestic four man show, attracted more than 10 to 200,000 in three days about two lovers. Chen Jian to arrange their half booth displaying new products and half selling mature products--AR image cards. Price 12 a AR card, buy a steady stream of people on the show.
Chen Jian said that Guangzhou exhibition of 4 major times of the year (new year's day, 51, summer holiday, national day) they will attend, but by contrast, they rarely take part in technology circles bustle of industry show. Compared to intensive trade show looking for a partner, he prefers to meet with them. Chen Jian's new product development research stage, experienced more than 100 variety of mobile virtual reality glasses and see out its major team. Lunatik iWatch Case
Chen Jian a began do II times Yuan products and no so smooth--13 Chen Jian of team also in to 2B of way undertake some traditional toy industry of AR card custom business, that end of they received has two a project and eat has big lost--first a is for a large toy group investment of one cartoon development AR card, another is is and a listed children game company its do toy of subsidiary also development AR card.
Previous item because it was to take advantage of a loophole in the contract, pocketed the development costs and project was being "thoughtless sex at first"-putting dozens of people came out the other side half-products for various reasons not to. Chen Jian said that the development projects, first received the final sale of products divided into, only about 10,000; while the second project company Peregrine, the brink of bankruptcy.
Chen Jian also realized by traditional industry customers who wanted to AR, VR drive up to wishful thinking, what is the need to control all aspects of the product. Zhihou, Chen Jian borrowed 200,000 loan-sharking, after several months of development, and early the following year (2014), they launched their own cartoon image AR card, shop and start your own users, channels, growing steadily.
"Last year's growth was" fast ", because the starting point is zero. "Chen Jian laughed.
After this, Chen Jian more determined there is no doubt that since the Institute self direction, and VR will continue this pattern. This year, he was doing animation +VR said the new product, and in July they will release version 0.8.
Second Uncle
Chen Jian is one of the earliest anime viewers (was not the second element of the concept), but if we do not begin to do AR card, he may be almost broke the second element of the hobby. 88-89, domestic or not introducing animation content, Chen Jian has watched Saint Seiya and Dragon Ball. For his home in Dongguan (precisely the whole Guangdong area) can receive a Hong Kong television station. So Guangdong actually gathered was one of the earliest group of secondary users, with Chen Jian, "If you do the research, secondary users of 80% are over 35 years old in Guangdong or grew up in Guangdong. "Starting from this group, secondary culture to flourish in Guangdong.
Chen Jian out of college just don't have the time to watch anime, apart from occasionally making a hand model (Chen Jian claimed to hand model is itself into "home" way, spend money on model making tools have more than 30,000).
Now Chen Jian is dealing with secondary users every day. We have simple "MOE rot in the burning house" to summarize the second element groups, Chen Jian described this group dominated by 14-24 users (mostly students), but now with the second element content more and more network makes it easier for them and gathered into a Community (and easier to keep this hobby), the retention and growth of this group are very high.
The second element world is a world? Chen Jian said: this is the user--so they will yearn for a better world through a variety of means themselves in, watch anime, play, Cosplay is their way of expression and self. If man-show, you'll see a group of young men and women in a world of consumption, while they themselves constitute another world, not politically correct, is what they want most at the moment.
Chen Jian, in his more than a year ago when you start again, intentionally or unintentionally stepped on this point, 2.5 now has nearly 200,000 paying customers in the domestic AR card on the second element of the absolute market first.
Some say 2.5 dimensional AR Club card, you simply putting model by AR technologies on top of cardboard. Chen Jian cannot agree. He said other domestic AR card problems, starting with no importance to arts, resulting in poor picture, do not allow users to buy. They put on the fine arts and fine arts research and development is very big, the team more than half of the more than 100 people associated with art, and have fixed the people do art effects technology research.
Second is the handle on the product details, Chen Jian told the story of a craftsman and a Chair: the effect that the best craftsmen will adorn the underside of the seat, even though this places ordinary people can't see. Chen Jian said that when they design a secondary image of women, would consider a character wearing a color accessories are reasonable-which is sometimes very important for secondary users, because the characters are flesh and blood in their eyes, "XX image XX color clothes will never wear"--it is almost a near-religion. Chen Jian says the design in order to strike a reasonable and even do a little bit of a reasonable amount of innovation, to surprise and delight users. This seemingly and AR technology itself completely unrelated to the precipitation and accumulation, Chen Jian thinks it is 2.5 times evolved into the core competitiveness, the product of cultural understanding and accurate interpretation of the user, in a stream of all implemented products and operations.
2.5-dimensional show 3 VR at the man show in the Demo, a demo of the second dancer, Chen Jian nuo room equipment to do motion capture, animation modeling after done this dance – the dance is a live-action motion-capture effects of most natural.
VR complex
Man show, Firefly organizers and exhibitors on a dinner party, Chen Jian about VR excited for an entire meal into a virtual-reality theme.
The VR, Chen Jian's feelings are complex. 08, Chen Jian's second venture doing is VR, is a similar to Second Life, the Sims community, he finally lost his first venture money went--
"Including Guangzhou, Dongguan, a big house, a piece of land, conversion to today thousands of assets. "Chen Jian laughed.
VR too early at that time.
Chen Jian is now very clear, even if this year will launch a new product in conjunction with VR, he still feel that they are not what the industry "Veterans"-"for us, VR just a product form, AR and VR is to give users a better sensory experiences. "
After the end of the second project, Chen Jian has been concerned with VR. In January this year on a virtual reality VRplay salon, Chen Jian and Ximmerse (computer vision and virtual reality interactive team) He Jie ... That time coincided with Gear VR listing soon, Chen Jian had the opportunity to combine mobile VR doing some new experiences.
After several months, Chen Jian a lot of VR equipment and VR business team to finalize cooperation with several companies such as Ximmerse and Depth-VR, some VR content products will be launched this year. Chen Jian said that early in the entire preparatory process, most of the time doing research and technology selection, this diffuse show really made Demo demo for a short time, just over two weeks time.
After early Demo, 2.5 second Yuan fans spontaneously help Chen Jian made a line under the events, said that in addition to immersive for users to watch the second element of the character, they also want some interactions – Chen Jian "abetting" He Jie to make a handle and a touch-sensitive glove, these will be rolled out this year.
We saw what they had done on the man show, Firefly 3 Demo, very popular with the second element the user's favorite.
Chen Jian said that VR circle very impetuous (he also stresses that this is only his personal point of view), and he has much better than 08 when cool. Chen Jian said that by this time next year will have the first VR bubbles, some teams may not be able to stick to it.
He felt the two teams can survive: one is the financing capacity particularly strong team, there are precise market segments but products landing team.
It is worth mentioning that, in the Firefly show, Chen Jian contributed several VR team (Ximmerse, 3Glasses, and DreamVR) and exhibition jointly organised by a VR zone, here some few teams began to feel normal (non-scientific) VR users will be lining up in long queues to experience.
Chen Jian said VR is far from mature, but some specific user, still has to persuade them to place. Here most of the VR team tells us that the second element, might be a good place to start.
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